Showing posts with label universe. Show all posts
Showing posts with label universe. Show all posts

Thursday, September 8, 2011

What I Do For A Living

  So one of my coworkers found this really awesome infographic yesterday: How Google Works. (I was TOTALLY going to insert it into the blog here, because they have some HTML code to do so, but it was about 20 pixels wider than my main content column, so I decided against it. UPDATE: I did preview it with the whole thing in there and it looked really buggered up, so just check it out on their site.) The infographic breaks down the process, in every excruciating detail, of how Google finds what you're looking for when you do a search. It's pretty extensive, to say the least.
    I'm not an SEO expert, and I've only been working in the Internet marketing and Search Engine Optimization business for about a year now (one year next month!), but this infographic really explains a lot about what we do where I work. Right now, I've been mostly managing the content for our sites, but part of what I do is making sure that search engines, like Google, can find the articles that we post to our sites by using SEO techniques. I can't say what we do or how we do it, as that would sort of be like exposing trade secrets--which is somewhere in that fifteen page document I signed when I started work--but knowing a little bit about how Google actually finds stuff is helpful to that aspect of how I do my job.
    I just thought it was interesting, and in such a world in which we rely on Google to tell us pretty much everything about our world, I thought some of you might find it interesting too.
Google it. If Google doesn't know, no one does. Or you suck at searching.

Saturday, March 26, 2011

No Regrets

Most things seem to happen for no apparent reason at all. But some things work out perfectly every once in a while, as if by design. People who have regrets don't believe this. People who have regrets are also people who blame someone else for what happened to them.
    It may be childish or fantastical, but I think it's nice to think that some things happen for a reason, even if they don't work out the way you originally had in mind. We're only human and sometimes our design isn't fully thought out or doesn't take certain things into account. But the universe, whether you want to call it that, or God, or destiny, can see things from every angle and see the game 20 moves ahead. For this reason, the universe can arrange things to play out perfectly from time to time. Sometimes, it takes us some time to realize that it was for the best that things happened in such a way.
    Pessimists and regretful people have a tendency not to see things as having worked out for the best. Maybe it's self-importance, wanting things to go their way or the highway, or maybe it's just closed-mindedness, that if things didn't go a certain way, they went the wrong way. It's unfortunate, because if you only look at the world from that perspective, you end up missing out on some of the beautiful and amazing, if unexpected, things that happen.
    I find regrets to be a waste of time. Regrets mean that you focus on something that happened in the past, and if that is still eating away at you, weeks or months or years later, part of you is being wasted and consumed by something that shouldn't matter anymore. It only still has bearing on your life because you allow it to. While my life has certainly not gone according to any plans I made at any point--eight years ago, I was going to move to New York when I was 18 and be a writer, and that didn't happen--I can't say that I regret anything that's happened to me or that I've done.
    Other people, were they in my shoes, might regret some of the things in my life. I spent three and a half years on a degree that didn't help me get a job very easily. But I did get a job. A great job that I really enjoy. It has absolutely nothing to with my degree, but I never expected to go into philosophy after all. I expected to have a bachelor's degree, some more knowledge than I started with, and to be a more well-rounded person, and that's all true. So how can I possibly regret something that put me in a good place in my life, even if it took a little longer than expected? Answer: I don't.
    There are plenty of other things that could have thrown me off track and made me regret that they happened or changed me in a way I didn't want to be changed. But even all the bad things that have happened, all the things that went wrong thus far in my young life, put me where I am today and prepared me for other things I would face. They made me stronger, and for that, I can't really regret those things either. Even if they sucked when they happened, I can't really blame anyone for what happened, even if a person was the catalyst that caused that particular event to happen. Blame is a by-product of regret, and if you don't regret anything, you can't blame anyone for where you are today or what has happened to you up until now.
    As they say, you can't make an omelet without cracking a few eggs, and sometimes the things that don't go according to plan are the eggs that the universe breaks to help you make your omelet. (That came out so much cheesier than I meant it to, but oh well.) Next time something goes wrong, give it a chance to work itself out before automatically writing it off as the universe being out to screw you over again. That seemingly unfortunate, unexpected event may lead to something great.
Sing in the rain.

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